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It’s time to see light in the right light

It’s Time to See Light in the Right Light

New Delhi, February 22, 2008: Jaquar, the name with a brand extends its market presence and product offerings across Decorative Lightings – from entry-level to premium lights. And now Jaquar wants to change the way you look at lights with its Concept Lighting.

In the 4-days exhibition starting today at Pragati Maidan, New Delhi, Jaquar is all set to introduce their new brands of world lighting. All in a plan to make wonders in lighting technology, Jaquar Lighting Division has associated with three world-leading lighting brands namely: Strass, Crystals from Swarovski (Austria), Artemide (Italy), and Holtkotter (Germany). In the exhibition, Jaquar is presenting with its ultra-modern designs and amazing aesthetic virtues. Mr. Rajesh Mehra, Director – Marketing, Jaquar & Co. Ltd. has asserted that the company will pay equal attention to this lighting division as was in bath fitting. He said, “As we have been a leader in bath fitting accessories so we will also be a leader in lighting industry.”

According to Mr. Alessandro Paolini, Director, Artemide, the world renowned Light can be gentle, dreamlike, bare, living, misty, clear, spring-like, straight, sensual, calm, limited or soft. Artemide group is one of the world leaders in the sector of high end residential and professional illumination. The group has a structure of different production plants that guarantees the highest quality level.

While, STRASS® has a range of lighting which can scintillate beyond doubt. The brand has a unique outcome of superb design, sturdy frames, perfect pinnings and absolutely the finest crystals. These world-renowned

crystals from Swarovski are a captivating expression of ethereal beauty. Only STRASS® crystals come in as many as eight brilliant colours and in a wide range of sizes and shapes. Perfect in their clarity and radiance, STRASS® crystals catch even the finest ray of light, bringing the magic of brilliant colours into each room.

Apart from these two brands with which Jaquar has partnered, Holtkotter is a renowned and internationally acclaimed lighting products company that has been manufacturing chandeliers and lamps in Germany for more than 45 years. The brand designs its own fixtures and manufacturing from the raw metal to the finished product, resulting in chandeliers and lamps of lasting quality.

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