Записи с меткой «science»

Jinhua City, Camellia has a new

Wucheng Thuringia Camellia Camellia Institute of Botany, Jinhua assumed new varieties of Colorful Red Lucy Jane molecular biological characteristics and RAPD technology research project, chaired by Provincial Science and Technology Department of the identification.

Experts believe that Lucy Jane Colorful red foliage and flower as a combination of new varieties of camellias, with the shape the United States, the characteristics of strong resistance. The project camellia foliage species breeding industry, content, technology and outcomes has reached domestic leading level. Coleus breeding success of Red Lucy Jane, for the ornamental Camellia provides the basis for industrial development. Recommend further testing of the regional varieties, as the garden variety.

According to reports, camellia and flower, foliage, fruit, today’s world of international camellia camellia cultivation of new varieties of three types, and research camellia foliage and ornamental fruit varieties and new technology. Camellia foliage varieties, the United States, Britain, Japan and other countries have, China was also the camellia foliage in the study, but the officially approved the first of its kind in the country.

Wucheng Thuringia Camellia Camellia Institute of Botany, Jinhua assumed new varieties of Colorful Red Lucy Jane molecular biological characteristics and RAPD technology research project, chaired by Provincial Science and Technology Department of the identification.

Experts believe that Lucy Jane Colorful red foliage and flower as a combination of new varieties of camellias, with the shape the United States, the characteristics of strong resistance. The project camellia foliage species breeding industry, content, technology and outcomes has reached domestic leading level. Coleus breeding success of Red Lucy Jane, for the ornamental Camellia provides the basis for industrial development. Recommend further testing of the regional varieties, as the garden variety.

According to reports, camellia and flower, foliage, fruit, today’s world of international camellia camellia cultivation of new varieties of three types, and research camellia foliage and ornamental fruit varieties and new technology. Camellia foliage varieties, the United States, Britain, Japan and other countries have, China was also the camellia foliage in the study, but the officially approved the first of its kind in the country.

Iq Consulting Services As Channel Partner

Scott Smith, President and Chief Executive Office of TGI, said, «We are very pleased with the addition of IQ Consulting Services to our Platinum Partner program. IQCS’s experience in the plastics industry and in WMS software solutions will truly compliment our partner program and will add a significant amount of knowledge to our sales and implementation teams.»
Technology Group International (TGI), a leading software solutions provider, today announced the addition of IQ Consulting Services to TGI’s channel partner program.
IQCS’s team specializes in providing manufacturing and distribution related consulting services for the automotive, plastics, and life science vertical markets. The company has significant consulting expertise in areas ranging from lean manufacturing and business process reengineering to data collection, ERP and WMS implementations. IQCS will serve as a Platinum level partner for TGI and will manage a territory within Connecticut, Maine, Massachusetts, New Hampshire, New Jersey, New York, eastern Pennsylvania, and Vermont.
«We set out to find an ERP solution to support order to cash integration, and specific industry requirements for small to mid size companies said Steve Crapser, President and Chief Executive Officer of IQCS. After careful review, TGI was our clear selection. We thought TGI offered the best price performance value to their client base. The system offers Enterprise level functionality at a price geared to our market segment. We are excited to be able to offer these same benefits to our client base.»
About Technology Group International, Ltd.
Founded in 1990 and headquartered in Toledo, Ohio, Technology Group International is a proven technology leader delivering Tier 1 application software functionality at a price performance level that can be readily accepted by organizations of all sizes. Specializing in software solutions for small and mid-market manufacturing and distribution companies, TGI’s integrated Enterprise Series software suite is a complete business process management solution. The product offering includes Enterprise Resources Planning (ERP), Manufacturing Resource Planning (MRP), Supply Chain Management (SCM), Warehouse Management System (WMS), Advanced Planning and Scheduling (APS), Decision Support System (DSS), Business Intelligence, Manufacturing Execution System (MES), and eCommerce. TGI implements, maintains, enhances, and supports its packaged distribution and manufacturing software solutions directly and via its channel partners.
About IQ Consulting Services
IQ Consulting Services is a solution provider headquartered in Holliston, Massachusetts and has been providing technology expertise for small to mid size businesses since 1999. As a total technology solution provider, IQCS helps their clients’ plan, design, install, integrate, and implement ERP, warehouse management systems, supply chain management, bar code and EDI Solutions. IQ Consulting Services adds value through their real world experience and in-depth knowledge of technology solutions.

Internet Marketing – How To Get Started

Internet Marketing – How to get started

The thing about Internet marketing today is that there are lots of avenues, lots of ideas that you can try. So how can you get going?

Of all the tools and channels available to you, some are free, some are low cost and some can involve substantial costs. The interesting thing is that those with the higher costs are not necessarily better than the others. (Those who believe that you «get what you pay for» may be surprised. Experienced Internet surfers probably won’t be.)

Let’s consider just two of the many marketing channels that you might think about.

Take social networking, a key tool of the Internet marketer. The best known networks are free to join, although some offer ‘premium’ services for a fee. For example, I make extensive use of Twitter in my marketing strategy and this is a free service. At the time of writing I have over 31,000 followers – that’s 31,000 people who see my messages on this channel alone.

There are also classified advertisement sites, such as http://www.vivastreet.co.uk/. Here you can post free classified adverts, although you can ‘feature’ your ad for a fee. Featuring will give the advert more prominence on the web page.

Try out a variety of different tools and channels and see what works for you.

Whatever you do, there are some important principles that need to be followed.

You should try and be original, think out of the box. There are lot of other guys out there all trying to win the same business as you. What would attract you more? Same old, same old or something different and exciting?

You must plan your campaign.

• What are you trying to achieve?
• How will you achieve it?
• Why do you think that your approach/methods/tools/channels will achieve what you want?
• What is your timetable? Can you really meet it? (Tasks often take longer than you think.)
• How will you determine whether and how well your plan has worked? How will you know if your results are due to this plan, another plan or just a coincidence?

This brings us to the next point. You must monitor and test your plan. Note the outcomes. (For example, have new subscriptions to your service or newsletter increased or decreased? How long did the marketplace take to react to your campaign? Have visitors to your web site increased or decreased?)

Try variations to the plan and note what happens. (What difference does it make if you change a headline or the content of an advert?) When you prepare your plan, build variations into your timetable.

Successful Internet marketing may be as much art as science. But solid thinking and planning up front will help make the most of your time, effort and money.

How To Pull Off a Successful PR Event

As public relations (PR) covers all the relationships an organisation has with its various stakeholders (‘publics’), PR events can take many forms — from product launches and exhibitions to team-building events, training courses, sales presentations and annual general meetings.

As with all planning, the devil is in the detail and PR professionals must have an eye for every aspect of activity ¬’ as well as the bigger picture — if they are to pull off a really successful event. As with most things in the marketing sphere, presentation is key and first impressions really count.

The big 6 questions Planning a PR event — particularly one with a large audience — may seem daunting but, in reality, it’s not rocket science. Anyone can do it and the first step is to break the project down into manageable parts. To do this, I recommend looking at the 6 big questions ¬of why, who, what, where, when and how. If you can write a couple of lines in answer to these key questions on one side of A4 paper, you’re more than halfway towards a successful PR event. Let’s look at them in turn.

Why? Now, this is really the crux of the matter. Why do you need to talk to one of your ‘publics’? What is the real objective for your organisation in staging this PR event? Is your objective important enough to justify the costs involved? Of course, this question will be closely linked to…

Who? Which particular people are you wanting to address, either internally, externally or both? What is the audience’s view of your organisation and what issues are of interest to them? You need to identify the people who matter to your aims and ensure that you don’t waste valuable resources by targeting the wrong people. Each event will have limited spaces, so you want those attending to be the people who really matter in terms of achieving your objectives. Once you know your audience, find out which media they use and trust, as this will be useful in planning your promotion of the event.

What? What kind of event will work? This depends mostly on the profile of your audience. Are they mostly men or women? How busy are they and how far are they willing to travel? Would a sporting theme or other hospitality angle be a good hook for them to attend? Of course, the size of your budget will be an important factor in deciding what kind of event you put on. There may be revenue opportunities such as sponsorship, but there will certainly be considerable expenses such as printing, advertising, insurance, speakers, security, food, drink and accommodation.

Where? The kind of venue will be largely determined by the answers to your ‘What?’ question, but the exact location of the venue can vary enormously. Yes, the sales conference needs to be in a large and swanky hotel, but should that be in Birmingham or is the message important enough to warrant a trip to Barcelona?

When? The best time to hold your event is an obvious, but often neglected, consideration. Of course, you should pick a season that suits the kind of event you’re holding ¬’ only die-hard golfers will take to the greens in November — but you must also think about other demands on your audience. Ensure your event doesn’t clash with any industry exhibitions or awards ceremonies, for example.

How? Now we’re getting to the nitty-gritty of planning your event. This question covers all the logistics on the day. It’s a good idea to form a planning team, as colleagues can help you to brainstorm the minutiae of the event. For your guests to come away with a positive impression of your organisation, you need to ensure that they have a hassle-free time. That means that you need to plan every aspect of the event, from parking and refreshments to toilet facilities and hotel rooms. And if you can be creative in the extra touches — for example, giving the delegates the day’s presentations on custom-printed USB sticks to avoid the need to take notes ¬’ you’ll make a lasting impression.

When implementing your plan, never underestimate the importance of good communication with your team. This team may, for each event, include people outside of your organisation — for example, the hospitality staff at your venue. Make sure that everyone understands what is happening when and where, not forgetting why! If you’re inviting VIPs, for example, ensure that everyone knows who they are and just how they should be treated.

If you want to hone your planning skills over time, you must have a full, post-event debrief with your team to understand what worked and what didn’t. This should cover both the objectives and the logistics. In terms of your event’s aims, try to get feedback from delegates on how useful the event was to them and how it changed their perceptions. When it comes to the logistics, every venue and event will throw up its own problems, of course, but, over time, knowing what didn’t work will give you the experience to avoid the common pitfalls and make your next event even better.

Is a position in the Medical Writing Industry for you?

What is medical writing? A medical writer researches different trends and drugs in the medical world and publishes articles and textbooks based on that research. Medical writers must be capable of writing about medicine on several different terminology levels. Some medical writers write information for medical professionals, while others write information for the general public. Some medical writers write marketing material for hospitals, pharmacy companies, and drugs.

What skills does it take to be a medical writer? Currently there are no special degrees or certifications to be a medical writer. However, a familiarity with the medical world is a must. A science or pre-med degree is important for a full understanding of medical terminology. First-hand experience in a medical field would be a great help to a writer as well. It is also important to be a clear and concise writer. Excellent language skills are important as well as motivation to complete the work. Medical writing is very detail oriented, so it is extremely important that any medical writer have an extremely high attention to detail. There is also a lot of criticism in the writing field, so it is important to be able to write without fear of disapproval.

Medical writers are often asked to be ghost writers for doctors and other medical professionals. This means that many of the articles and journals that you write will have the name of someone else on the final product. It is important to have a tough skin and deal with the anonymity that often comes with medical writing.

One of the hardest challenges of being a medical writer is finding the right voice. Medical writers must be able to write on many different technical levels. Some articles will be written for the most highly educated medical professionals, while others are written for people who have virtually no knowledge of the medical industry. It is also important that medical writers write in a way that is interesting to all readers.

Are you a medical writer? A person interested in medical writing should be able to work independently. It is important that the writer be able to communicate messages in a clear and concise way to a number of different people. If you are a person who can do this then medical writing may be for you. Medical writing does not usually offer travel or much interaction with different people. Medical writing is mostly an introverted career field.

Some medical writers choose to specialize in a certain kind of medical writing. Sometimes this choice affects the location of the writer. Working for a pharmaceutical company will offer a more technical, advanced style of writing. These publications would largely deal with technical information with a lot of guidelines that must be followed. Working for a medical communications company will offer a different kind of job. A large majority of the publications for these companies have a little more creativity involved in the writing. Most of the articles written would be traditional article style or marketing-based. Some medical writers work directly with certain companies, while others are more freelance writers.

Finding a medical writing job can sometimes be difficult. These kinds of jobs are not generally advertised. However, searches in the right locations will yield results. Search for medical writing jobs in your area. Some websites even offer courses on how to be a medical writer which would help your career. Talk to different medical professionals to see if they know of any writing opportunities. Also be mindful that if you are serious about becoming a medical writer that a move may be in order.

If this career sounds interesting to you than a career in medical writing is for you.