Реклама
Свежие записи
How select the right hotel facilities will help to make your trip more pleasurableInternet marketing: how much computer savvy is necessaryHow to avoid appraisal problems in the sale of your homeHow to make money online cheaplyHow to network with impact»Know how canadian pardons can get you rid of your unjust criminal recordsJob search ideasHottest vending machine home based businessesHtc t5353 wifi gps touch screen cheapest smart phoneKey characteristics of successful entrepreneursHow to flip a house and be financially independentHow to take an idea and turn it into tangible merchandiseKicking up storage for the home and office into overdriveJoint venture promotion deal with other businessesHow to bet on sports bookHow can i investigate somebody's criminal history via the internet at no cost at allImplementing photo id badges for improved securityHow outsourcing will free up your time, guaranteedKeeping your small business going by avoiding financial crisesHow to stop spinning your wheels and fully enjoy your businessIvybot review — ivybot scamHouston tax cpa preparer selection:choosing the best tax preparer for youIncreasing your internet marketability with austin seoHow to sell fitness (a guide for personal trainers)How to get wholesale coogi juniors clothing at affordable pricesLa mercHow to start a new businessIs it legitI am dreaming of a tropical christmasI’m an insolvency practitioner and i’m here to help youHow to hire a reputable painting contractorHow many types to prevent acne scarringInvesting in foreclosures successfully in a changing real estate marketHow to write business plans that workJust look for exotic hotels of londonInternet business resources – 3 tips to use small and home based linksHow to start a business and still be there next yearHow to recycle old kitchen appliances and fun ways to use them in decorationHow to find good personal injury lawyerInternet marketing is necessary to successful web sitesHydroponic nutrients help your plants grow big and strongHow to start earning money from home with a simple easy home businessHow to determine the owners of an alberta companyIf you can't beat them, why not buy themHow not to plan your company’s future — five common mistakes when identifying customer needsHow to choose the right event plannerKnowing the good custom notepads from the bad onesHow factoring and invoice finance can help your businessHow can i obtain someones information by ss# over the internet cost-freeHow to choose a collection agency — part oneHow do i find criminal background for free online to see peoples pastImportance of online presence for businessesJohn wood group plc — oil & gas — deals and alliances profile—aarkstore enterprise market research aggregationIs it time for a high-volume merchant accountIncreased popularity of furnished rental apartmentsIntroducing a new auction site to buy and sell used laboratory equipment and used medical equipmentHow to use a hosted dialer to increase sales capacityHow to cold calling without a "pitch" — make your cold calling about them, not about youHow to choose document scanning companyHow to generate business for your auto body franchiseLead generation tipsHow to go about selling your house through internet estate agentImportant tips for buying an area rug onlineInbound call center: email and chat supportIs national certification worth itImprove your eyesight naturallyHow to throw out your cold calling scripts — five ways to be yourself again in cold callingKnow more about pairs trading and stock trading software at pairs tradeIs their a way to look at peoples criminal records on the internetHow to get an iso ohsas 18001 accreditationHow to effectively communicate with your bossHow to get more responses from your brochuresJet planes can travel faster than soundInvest in high quality discount diamond engagement ringsIs there really such a thing as free plrLeaflets printing – design your own leafletIt all has to match if you want to create the ideal businessInstruction to use mig welderLeadership is a daily conversationHot shot legal departmentEconomy relies on aerospace and oilInternap network services corporation — financial analysis review—-aarkstore enterpriseHow to use digital signage to reach college studentsLamination sensation: enhancing your documents with laminatingHow to schedule workflow for profitHow to find best stock to buy now — successful stock buyers share hintsHow texas assesses property taxesLet online market help you these holidaysHow to make your email marketing less like spamHull city guide, including hull hotelsHow to create a compelling executive summaryLearning more about ring gagesHow to get double interest on your savings accountHow business directory can be helpful to increase businessIq consulting services as channel partnerInternational finance–“source one international”– (carry trade unwinds)Is transcription truly a work from home jobJinhua city, camellia has a newHow to make it in an online businessHow to cultivate lists to help you pick up propertiesHow to launch your business success anewIf you own your own website, the chances are you are looking for a quality traffic software script that will generate lots of targeted traffic for your pagesHow to make cold calling enjoyable and profitableHow to choose a toddler travel bedLearn how to get free ads and publicityHow to select a professional web, graphics and sign designing companyLearn to earn extra money at homeHow to build your business using video marketingHow to create loyal and promotable staff by freeing up more of your own timeHow to expand your salesforce without hiring anyoneHow to select the perfect team to create perfect motion graphicsHow to make money during summer without breaking a sweatHow to handle the occasional oop-seeHow to decide on the right home based business to make a ton of money onlineLatest trends in website design can boost your promotional effortsInternet marketing tactics for these tough times ( from google and meHow to get a home buyer rebate or flat fee mls listingHow companies go about offering students college jobs and conduct college recruitingKnow the ins and outs of prepaid legalHow can local seo benefit businessHow to be a successful logo designerHow soon can you expect to make moneyHow-to define the scope of a project managementLearn from the great success stories in businessJoint ventures- suggestion for co sponsorshipHow do the services of a freight forwarding company ensure business growthHow to find the ideal conference venue for a successful conference eventHow to get successful all the website traffic you want with no effort at allLearn a bit more about fixed and variable immediate annuitiesKeeping business gifts on a professional levelImmtech pharmaceuticals, incLegal offshoring: india’s pieInternet flower deliveryLaw firms offering business registration and new company incorporation in indiaIncrease income — 7 quick tips how to prioritize and tame those ideas spinning around your brainIts weight in goldInexpensive advertising tips for online businessesJohn cHow to draft a sample loan agreementHow to print an ebook in a booklet formHow to find the best forex ea systems and reviewsLearn how to recognize some of the signs that your job may be in dangerKindred healthcare, incHousekeeping, housecleaning, maid service, house cleaning, cleaning services, maidHow gaming has changed: machinima filmmaking todayIs good customer service going to the dogsHow printing products can help your businessHow to market your business the right wayIndia web developmentHow to successfully be your own boss, easily and fastHow reverse phone lookup services have evolved over the yearsHow to become a private investigator in 8 easy stepsInspired by nokia 8800 siroccoHow blogging can help your enterpriseLeasing office space: in agreement with your landlordHow to install fixings in dried up lining surfacesLessons from ups: beating a bad economyJobs in the aviation industryHow to choose time tracking softwareHow to get high distinctness exactness test equipmentsHow to find a fundraising auctioneer for your charity auctionIt’ll be all right on the nightKeeping the meeting monsters at bay — preventing personal attacksHow to ensure smooth moving relocationLandscaping, tips, tricks and the prosHow a joint venture mentor can help you create your own successful jvHow to connect the 2d data matrix scannerHow the rich get richer and how you can get richer tooHow can a virtual business help me survive the recessionJanitor equipment – x mistakes when buying janitor equipmentIn pursuit of miller’s landscapeLadder inspection – how to assess safetyLas vegas criminal attorneyJudicial & non-judicial foreclosure in tennesseeHow unique business cards can better your small businessKroger: corporate analysis —-aarkstore enterpriseHow to pull off a successful pr eventInvestment gobbledygookIndian smes boost business in bahrainHow you can save on energy business dallas texasHow to get the most from buying and selling used medical equipment onlineJob interview successHow to properly care for your poolInteractive digital signage: leverage the novelty of cutting-edge technologyIdeas for recession resistant home based businessImportant features of business improvement programsLaptop battery- an indispensable component for your laptopHow can i accept credit cards at my mobile businessLcd tv led will replace ccfl2 future trendsLearn lucrative consultantInformation about professional recruitingHow to save money the best wayIso 9001 — when are we readyIndustrial lubricantsHow to car for your car wrapHow to organize your residential lease agreementInterim resources londonIvybot review : is ivybot a scamIncome tax-filing informationHow to make quick money onlineHow to use it technologies to improve your businessInfo bankruptcy and debtsHow to play the aluminum foil prank on a coworkerHow to start your qwn businessHow does it take to be a true lover onlineIndustrial suspended ceilingsHow to choose the best cribs and crib beddingsKamisori shear set and their advantagesIs the best solution is to have inbound links for important sitesKnoxville real estate | looking beyond the market for real estate adviceIt’s time to see light in the right lightKbr, incInnovative way to overcome «we have to think it over»How to create a traditional christmas tree for your work christmas partyIs your investing a business or just a hobbyIt is widely known in the business that people love to buy but hate to be sold toInformation technology services in pakistanIntegrated lead generation – use multi-channel approach for marketingHow to answer more calls with 0845 numbersHow to improve the look of your garage floorHow to avoid the killer errors that get your resume shreddedImportance of banners:Importance team building training companiesHow can you tell the difference between a good tree service provider and an average oneIndia a big trade mart for the automobile sectorLearn about uk online tradingKeyword elite the absolute truthHow can you choose the right shopping cart solutionWith the development of technology and the appearence of business china mobile phone ,it is very easy to wokr in different places,and the working efficiency has been greatly improvedIs your business ready for making and listening to podcastingHow to become an effective leaderLasik eye surgery – pros and consInstant decision bad credit loans: easily solve fiscal constraintsHow a structural drafter can help you in engineering projectHow to skyrocket your sales this yearHow do long lease letting schemes workHow to increase roi on people development investmentsImportance of executive summary, vision, and mission statement, in a business plan:Introduction to epoxy garage floor coatingsInformation on paid surveysIndigestion therapy area pipeline report—aarkstore enterpriseIrreplaceable product testing solutions- gainHow to run a conference callImprove business productivityInterview transcriptionHow are ball bearings madeHow do i lookup somebody's records by ssn online totally freeIt workers hit hardest by offshore outsourcing, survey findsLebanon power market outlook to 2020—aarkstore enterprise market research aggregationHow to make the switch to booth rental or salon rent a chairHow to bring down your home insurance premiumJavafit – potential business opportunityHow to find the right scissor lift to improve your businessHow to write a proper resume and blow the competition out of the waterHow to keep your skin clear using black skin care productsHow to use your blog to market your businessInvestors find help in tough real estate marketHow to make money from the thing you loveCb predators (clickbank predators) by chris fox and jerome chapman is a very interesting piece of softwareHow you can find melbourne airport transfersHow to find out low-cost auto insurance coverage planHow long do short sales takeHow to avoid hiring a bad property management company in the ocI was scammed 37 times, don’t get scammedInsurance for businessImugene limited (imu) swot profile—aarkstore enterprise market research aggregationIs your red website costing you some greenIs a boat rental club right for youLearning eighteen simple ways to save money on your carHungary upstream oil & gas fiscal regime: 2010-aarkstore enterpriseHow to do a preliminary fraud investigation within your own businessIndia paves the way for fast-track growthIf your home business fails you need a plan of actionIf it looks like a pyramid and acts like a pyramidHow amazon works how do they make moneyInvesting in single family homesInvenergy llc — alternative energy — deals and alliances profile—aarkstore enterprise market research aggregationHow to start a tanning salonHow to maximize your trade show exhibitInnovation makes custom computers a wise choiceIs an llc your best optionKnow about online business degree schoolsImproving business with corporate and executive giftsHow you play online casino crapsHow high is your business passion for successId card software offers you controlHow invoice factoring can solve cash flow problems for your businessJackson hole homes/real estateInternet sourcing and the online marketHow to make a lot of money fast with proper guidanceHow to maintain sales motivation in an uncertain economyHow to raise your income levelLegitimate work from home jobs — what are the advantages of home businessesI love china shoppingLetter to young managers…Identification badges offer security and moreHow to find a really good cosmetic surgeonHow image editing companies like sbl faced new yearInternational trade and import & exportIs a position in the medical writing industry for youHow to pick a pc satellite tv vendorIndian importers and exporters promote small scale industriesHow do you get the best of catering suppliesHow to achieve goals with moneyHow to welcome christmas-v9000 new 3g sciphone touch screen is goodLearn the easy way to generate quality trafficHow can outsourcing live chat support service increases salesIncrease your online income with easeHow do you pay the rent when business is slowHow different personalities deal with changeHow to be your authentic self in businessHow to choose a location for a new hotelHow to get repeat sales on ebayHow you applying for a car loan onlineIs commercial real estate a wise investmentInternational phone numbersHow to earn huge profits from las vegas distressed properties auctionsKitchen cleaning specialists in bristol, helping you to maintain your ventilation systemsHow to make money through the power of your voiceHow we started mining uraniumHow does your direct mail pullHow much information to give-a-way in your information productsKeep your home fresh with natural carpet cleaning, virginia organic dry carpet cleaningKey to success with google adsense is the placing of adsT199 dual sim wifi java tv iphoneHow to buy a restaurant for sale – tips and considerationsHow to start your own baby food business part #6: manufacturing vsLearn when it is important to use payday loansInitial organizing for retirement investment is wiseHow to working of joint ventureHow to locate wholesale propertiesKnow your business inside and outHow document management can help any business emerge from the chaos of too much paperworkIs john reese's outsource force a scamInternet and technology forums plays important roleInternet marketing – how to get startedHow to build an affiliate marketing websiteHow to set up fixings in dried up lining dividersHow to manage online business directory with liquidatorsHow to use superfloorcenterHow to remember about construction contractIncrease trading day profits with forex softwareHow to buy international phone numberHow to joint ventures to get traffic to websitesIphone a500 dual sim dual standby tv iphone from agoodicInvestable surplus: dealing with the extra bucksIbm thinkpad t40 uk new brandHvmm 2010 — how are they going to pull this offIs retail a dead-end jobHow to open a coffee shop — marketing for successIndustrial air compressorsHow to make money with online affiliate marketingKeep street dirt outside your business with entrance matsHow to sell your home with owner financing the right wayHow to turn one-off customers into long-term clients

Knowing the good custom notepads from the bad ones

Knowing The Good Custom Notepads From The Bad Ones

Doing a little notepad printing for business or personal reasons? Do you know what really good custom notepads look like or are you just going to let the notepad printing service decide all the options for you? If you really want to get the best custom notepads for business or for personal use, I recommend that you should first learn and discover what is good and what is bad in terms of notepad printing. Here are some pointers you should know.

  • Sometimes it is all in the binding – Sometimes the best and the worse notepads are determined by the binding. The fact is that good binding like those simple adhesives should always be not noticeable at all. If everything is clean and you do not even mind or think about how those notepad pages cling to each other, then you have a good notepad.
  • However, if you always see a tear in the binding, or there are always those red rubber or adhesive residues on the top of every notepad page, then that custom notepad is bad. It looks bad, and if you want to use that type of notepad for business, then you might give off a bad impression. So always try to get the best binding method for your custom notepads.
  • Paper quality impressions – Paper quality also says a lot in notepad printing. The better the paper is, the better people’s impressions are with the notepad, as well as the people who gave the notepads away. It is best to try using glossy paper for your business notepads, with certain special coatings like moisture resistant chemicals and tear resistant materials. As long as all notepad pages gleam with the light and looks clean and flat, then your notepad should look great and professional. Anything less than that, and it might just look like your average off the shelf notepad.
  • Paper-wide design elements – A good notepad will also have some nice and subtle design elements on a paper-wide or page-wide scale. A common example of this would be a light watermark or maybe a decorative border. Adding these subtle design elements changes the nature of the paper. Instead of people looking at a normal pad of paper, people will definitely see that the custom notepad is more special because of these design elements. It will look better and of course be more interesting to write on. So make sure you have these in your custom notepads make them good.
  • The all important letterhead – Finally all custom notepads must have a good letterhead. I recommend that you refrain from using those templates for letterheads in word processors and other desktop publishing software. It is best to create your own letterhead design for your custom notepads so that the notepad pages look more unique and of course customized. The best custom notepads always have letterheads in a particular distinctive style that is eye catching. Try to hire a professional layout artist to do it for you so that you can be sure that the letterhead can stand out and be noticed.

So more or less, you should now have a good idea of what bad and good custom notepads are. You should at least be able now to choose the best options that should make your notepad printing good and effective.

La merc

La Merc? Festival Of Barcelona

Towards the end of September Barcelona begins to limber up for the largest event on its festival calendar, La Merc?, a celebration of the city’s patron saint «Mare de Deu de la Merc?». The festival heralds the end of summer and the onset of the autumn months. The festival is a real big deal for the people of Barcelona and the still temperate weather means that, in true Mediterranean fashion, must of the fun takes place outside. There’s a massive amount to do whilst the festival is on with events popping up all over the city and over 3000 artists and performers on display with over 500 activities to watch or take part in. The festival has a long and proud and first took place in 1902; today it’s a fantastic blend of tradition and innovation.

You’d really need to write a novel to keep on top of everything that goes on at La Merc? each year so, we’ll just have to settle for some highlights. We start with one of the oldest traditions; the human towers or «Castells» are a real must-see, sometimes as much as ten stories high they’re a fantastic display of teamwork, agility and balance.

A recurring theme throughout the festival is the celebration of fire and one of the most exhilarating experiences of La Merc? is the «Correfoc» (the «Fire Run») where costumed fire-breathing devils rampage around the streets in a colourful pyrotechnic display. Kids absolutely love this sort of thing and audience participation is a big part as the devils chase after those foolish enough to get in their way. Another favourite of the children is the «Dragons and Giants» procession which starts in the Plaza Real next to Las Ramblas.

Foodies and wine lovers shouldn’t feel left out either as there is no shortage of indulgence in those areas. Food and wine shows run throughout the festival showcasing local produce and allow you to try and buy the best that Catalonia has to offer.

Festivities aren’t just kept on the ground either, La Merc? also celebrates the sky with static hot air balloon flights, kite displays and other aerial exhibitions taking place throughout the festival on the city’s beaches. Other areas around the city to look out for are the Centro de Cultura Contemperanea de Barcelona where you can view street theatre, Moll de la Fusta which will be giving centre stage to numerous circus acts and Plaza St Rei where various dance troupes and performing artists will be vying for your attention. There’s also a museum open day where many of the city’s museums and galleries can be entered free of charge including the Picasso museum, the Museum of History of Catalonia, the Maritime Museum and many more.

The culmination of the festivities is called «Piromusica»l — the finale involves music and a huge fireworks display choreographed together for an amazing audio-visual experience. A big named music star is usually brought in to play the finale and 2005 saw local singer and composer Pep Sala having the honour of closing out La Merc?.

For tourists La Merc? offers a perfect opportunity to see Barcelona at its best — it’s a colourful, vibrant spectacle which offers something for all age groups and all tastes. It also offers visitors the perfect opportunity to see more of this wonderful city.

Economy relies on aerospace and oil

L.a. Economy Relies on Aerospace and Oil

The mere mention of Los Angeles is enough to make most of us think of the city’s wonderful climate, movie stars and the Hollywood sign. Many forget that Los Angeles is a business and manufacturing powerhouse, too. In fact, the city’s bustling economy, which is built on international trade, music, television and the movies, aerospace, technology, oil, fashion and tourism, makes the City of the Angels the biggest manufacturing center in the United States.

One of the best ways to zero in on the industrial sectors that make the Los Angeles economy so powerful is to look more closely at the five Fortune 500 corporations that make Los Angeles their home Listed in alphabetical order according to the business sector they represent, these corporations are Northrop Grumman (aerospace), Occidental Petroleum (energy), Health Net (health care), KB Home (home building) and Reliance Steel & Aluminum (metals).

Here’s a synopsis of each of these five corporations:

Founded in 1927 in Denver, Colorado, aerospace and defense contractor Northrop Grumman now calls Los Angeles its home base. With estimated annual revenues of 30 billion dollars and more than 120,000 employees worldwide, Northrop Grumman is the third biggest U.S. defense contractor and the number one maker of naval vessels for the U.S. Navy. Northrop Grumman’s Corporate Headquarters are located at 1840 Century Park East, Los Angeles, California.

Nicknamed «OXY» after its trading symbol on the New York Stock Exchange, Occidental Petroleum is America’s fourth largest oil and gas company. Headquartered at 10889 Wilshire Boulevard, Los Angeles, California, OXY employs about 9000 workers at locations in the United States, the Middle East, North Africa and South America. Occidental Petroleum is the biggest Texas oil producer and also California’s number one producer of natural gas.

Health Net, Inc., provides HMO, POS, PPO and other managed health care solutions to almost seven million customers in all 50 states. Health Net, which is formally based in Woodland Hills, one of many districts within the city of Los Angeles, came under national scrutiny in 2007 when a California woman sued the company, claiming it had wrongly discontinued her care during chemotherapy. As of this writing, the case is still pending in the courts.

Originally launched in 1957 as Kaufman & Broad, KB Homes is one of America’s biggest homebuilders. KB Homes erected homes for some 37,000 American families in 2005, the last year for which this kind of data was available. Based in Los Angeles, KB Homes has four main divisions within the United States: West Coast (California), Southwest (Arizona, Nevada and New Mexico), Central (Colorado, Illinois, Indiana, Louisiana and Texas) and Southeast (Florida, Georgia, Maryland, North Carolina, South Carolina and Virginia). KB Homes’ Corporate Headquarters are located at 10990 Wilshire Boulevard, Los Angeles, California.

A hometown success story, Reliance Steel & Aluminum was established in 1939 at Los Angeles, where it originally manufactured steel reinforcing bar. Today, the company sells a complete line of over 60,000 metal products at over 180 locations in the United States, Belgium, Canada, China and South Korea. Still true to its roots, Reliance directs its global operations from its Corporate Headquarters at 350 South Grand Avenue, Suite 5100, Los Angeles, California.

Contact the Los Angeles Area Chamber of Commerce at 350 South Bixel Street, Los Angeles, California, for more information about the Los Angeles economy.

Internet business resources – 3 tips to use small and home based links

Internet Business Resources – 3 Tips to Use Small and Home Based Links

Internet Business Resources – 3 Tips to Use Small and Home Based Links

How do I find free e-commerce tips online? Your best internet business resources are right under your nose. On most web sites there are resource links on the side or the bottom of the page. Here are 3 tips to use small and home based links to enhance your profit margin.

1.    Ideas
When more than one mind is together, there can be a pot of gold.     One     person, no matter how smart, can’t think of everything. You will find ideas     for your marketing strategies, article subjects and sales tactics by visiting     these links.

2.    Resources
Find out where to find more information on you industry. Your best internet     business resources you will find with small and home based links are     worth a lot of money. For no cost, you can access legal to breaking news     at the click of your mouse if you set aside the time.

3.    Profit from Experience
Learn how to make money in your field from those who have been doing it     longer than you. Visit new links to get a view of how experienced owners     have made it selling online. What mistakes did they make that you can     avoid?

You may feel you are way too busy running your online world to take the time to check these internet business resources out. If you put out the time, maybe one or two hours a week, you will be amazed at the information you gain. You may even meet new friends in the process or create surprising sales.

Would You Like To Know How I Do It?
Get My Free Blueprint $8,198 In 30 Days: Copy And Paste
Or Grab My Boot Camp Video Series On: MLM Recruiting

How to expand your salesforce without hiring anyone

How To Expand Your Salesforce Without Hiring Anyone

We all know that all businesses have to sell to survive, let alone prosper. Most businesses will have some sort of specialist sales function, but this could be a small percentage of the total number of employees. If non sales people, who have contact with the customer, could be trained to promote your services or products in an appropriate way, how much extra business could that generate?

Those not directly involved in sales often have preconceived ideas about selling and sales people and a lot of those ideas are negative. The word, ‘salesperson’ itself has certain connotations. Pushy, spivvy, lack of integrity, questionable honesty to name just a few. And what’s a good salesperson? Well maybe someone who can palm you off with something that you don’t want. We think of such things as double-glazing and time-share and there are lots of horror stories about people’s experiences from dealing with such unscrupulous sales people. The word, ‘selling’ conjures up all of these images and it’s not an image that many want to be associated with.

So the first thing that we need to make clear is that relationship selling is a very different thing. With relationship selling, you do not sell anything as such. You ask the customer what they need or want and show how this can be achieved with the use of your services. This is something that non-sales people can feel comfortable with and therefore do.

There is no place for those high pressure selling techniques; no place for tricks; no attempts to force the customer to buy and no place for the guilt trip so often used in the pensions and insurance industries (‘…if you had died before I arrived here tonight, what kind of mess would you have left your family in? Yuk!)

If the customer does not, at the moment, need what you have to offer, then you have nothing to sell. If you do manage to palm them off with something that they don’t really want, then they will be dissatisfied and they won’t buy from you again. Whereas if you just say that, unfortunately, you don’t seem able to help at the moment but that you’ll keep in touch, even promising to come back in three months time, perhaps, then you’ve been honest and you’ve still got a contact. If you sell encyclopaedias, then you only sell to each customer once, so it doesn’t matter so much if you’ve conned them. With relationship selling, you are selling an ongoing relationship, hopefully for many years. If you con your customers at any time, the relationship is lost.

Businesses need to grow to survive so they need to sell. And by selling more, they increase the job security of their staff as well as the probability of providing more interesting work in an expanding company. Everyone understands this, but to conquor the inertia non-sales people have to promoting their products and services, they need to develop the skills to sell in a ‘non-salesey’ way.

Something that all businesses are searching for is a Unique Selling Point. What is it that makes you different, better than your competitors? You have to be honest with this one and say, ‘Nothing really’. You can bet your competitors know as much about the service that you both provide as you do. You can bet that they are as technically able. You can bet they try as hard. It’s a truth of life that any time you do find yourself one step ahead, your competitors will soon mimic what you do and thus close the gap. (You must, of course, keep on searching. If you don’t search for something extra, then you will soon fall behind.)

So, if the products and quality of service you sell are more or less identical to your competitors, why should a prospective customer choose you rather than them? Well, assuming you’ve got your product and pricing about right, then the only difference is the people. Business is about people. One company does not do business with another company. People from one company do business with people from another company. To be successful you need to get on with your contact. You don’t have to be bosom buddies and slap each other heartily on the back each time you meet but you do need to get on well enough to do business. Your customers need to trust you.

Training your customer support, accounts, quality control, transport etc functions in Relationship Selling techniques will strengthen the relationship with your customers and provide opportunities for additional business. Your salesforce has just grown dramatically!

To quote from Mark McCormack, ‘All things being equal, people will always buy from a friend. All things being not quite so equal, people will still buy from a friend!’