Реклама
Свежие записи
How do you pay the rent when business is slowHow to start a new businessHow to handle the occasional oop-seeLearn a bit more about fixed and variable immediate annuitiesLearn how to get free ads and publicityId card software offers you controlHow to choose time tracking softwareHungary upstream oil & gas fiscal regime: 2010-aarkstore enterpriseInvestors find help in tough real estate marketKeeping business gifts on a professional levelHow to maximize your trade show exhibitHow does it take to be a true lover onlineJohn wood group plc — oil & gas — deals and alliances profile—aarkstore enterprise market research aggregationHow to set up fixings in dried up lining dividersKnow your business inside and outI’m an insolvency practitioner and i’m here to help youLead generation tipsHow a joint venture mentor can help you create your own successful jvHow to locate wholesale propertiesLetter to young managers…Lebanon power market outlook to 2020—aarkstore enterprise market research aggregationIts weight in goldLeasing office space: in agreement with your landlordLearn about uk online tradingIbm thinkpad t40 uk new brandImportance of banners:How high is your business passion for successHow to draft a sample loan agreementHow to skyrocket your sales this yearLearn how to recognize some of the signs that your job may be in dangerInexpensive advertising tips for online businessesIt all has to match if you want to create the ideal businessIso 9001 — when are we readyIf your home business fails you need a plan of actionHow to answer more calls with 0845 numbersHow much information to give-a-way in your information productsHow gaming has changed: machinima filmmaking todayHow to get wholesale coogi juniors clothing at affordable pricesImportant features of business improvement programsHow to manage online business directory with liquidatorsLamination sensation: enhancing your documents with laminatingIs an llc your best optionHow to write a proper resume and blow the competition out of the waterIndigestion therapy area pipeline report—aarkstore enterpriseHow do long lease letting schemes workHow to joint ventures to get traffic to websitesHow to use your blog to market your businessHow to make the switch to booth rental or salon rent a chairIdeas for recession resistant home based businessHow printing products can help your businessHow to make a lot of money fast with proper guidanceHow to start a tanning salonInternet marketing tactics for these tough times ( from google and meImportant tips for buying an area rug onlineHow to do a preliminary fraud investigation within your own businessIntroducing a new auction site to buy and sell used laboratory equipment and used medical equipmentInternational phone numbersLas vegas criminal attorneyJoint ventures- suggestion for co sponsorshipHow to run a conference callHow to choose a collection agency — part oneEconomy relies on aerospace and oilHouston tax cpa preparer selection:choosing the best tax preparer for youIs retail a dead-end jobInterim resources londonIphone a500 dual sim dual standby tv iphone from agoodicHow to get an iso ohsas 18001 accreditationHow to build your business using video marketingKitchen cleaning specialists in bristol, helping you to maintain your ventilation systemsImugene limited (imu) swot profile—aarkstore enterprise market research aggregationHow to raise your income levelHow-to define the scope of a project managementInternet business resources – 3 tips to use small and home based linksIs national certification worth itHow to throw out your cold calling scripts — five ways to be yourself again in cold callingHow to find a really good cosmetic surgeonInvesting in foreclosures successfully in a changing real estate marketHow to properly care for your poolIt’s time to see light in the right lightHow to organize your residential lease agreementHow to buy international phone numberIs the best solution is to have inbound links for important sitesHow to use digital signage to reach college studentsHow to make money during summer without breaking a sweatIt’ll be all right on the nightHow a structural drafter can help you in engineering projectHow to make cold calling enjoyable and profitableHow to keep your skin clear using black skin care productsKroger: corporate analysis —-aarkstore enterpriseHow to bet on sports bookHow to build an affiliate marketing websiteInternet marketing – how to get startedHow to create loyal and promotable staff by freeing up more of your own timeHow to make money through the power of your voiceHow can i accept credit cards at my mobile businessHow to earn huge profits from las vegas distressed properties auctionsHow to become an effective leaderIvybot review — ivybot scamHow to make quick money onlineIndian importers and exporters promote small scale industriesHow to get more responses from your brochuresHow to car for your car wrapHow to schedule workflow for profitHow to find the best forex ea systems and reviewsIrreplaceable product testing solutions- gainLadder inspection – how to assess safetyJet planes can travel faster than soundHow to create a traditional christmas tree for your work christmas partyHow to save money the best wayHow to turn one-off customers into long-term clientsHow to select the perfect team to create perfect motion graphicsHow to decide on the right home based business to make a ton of money onlineLatest trends in website design can boost your promotional effortsLegitimate work from home jobs — what are the advantages of home businessesHow to determine the owners of an alberta companyHow the rich get richer and how you can get richer tooHow does your direct mail pullHow to start your qwn businessHot shot legal departmentHow to generate business for your auto body franchiseHow to start earning money from home with a simple easy home businessIs your business ready for making and listening to podcastingHow to find the right scissor lift to improve your businessKeep your home fresh with natural carpet cleaning, virginia organic dry carpet cleaningHow blogging can help your enterpriseInvestment gobbledygookIdentification badges offer security and moreIndia web developmentJinhua city, camellia has a newInvesting in single family homesHow to install fixings in dried up lining surfacesHow can i obtain someones information by ss# over the internet cost-freeHow to cold calling without a "pitch" — make your cold calling about them, not about youHow different personalities deal with changeHvmm 2010 — how are they going to pull this offHousekeeping, housecleaning, maid service, house cleaning, cleaning services, maidHow business directory can be helpful to increase businessHow to increase roi on people development investmentsHow to get repeat sales on ebayHow can outsourcing live chat support service increases salesHow to write business plans that workIs a position in the medical writing industry for youInstruction to use mig welderLcd tv led will replace ccfl2 future trendsIs a boat rental club right for youJob interview successImportance team building training companiesHow to start a business and still be there next yearInformation about professional recruitingImportance of executive summary, vision, and mission statement, in a business plan:How to make money online cheaplyLet online market help you these holidaysIntroduction to epoxy garage floor coatingsI am dreaming of a tropical christmasKicking up storage for the home and office into overdriveIs there really such a thing as free plrInteractive digital signage: leverage the novelty of cutting-edge technologyHow to pick a pc satellite tv vendorHow many types to prevent acne scarringIndustrial lubricantsHow to sell fitness (a guide for personal trainers)Iq consulting services as channel partnerJust look for exotic hotels of londonHow can you choose the right shopping cart solutionHow to pull off a successful pr eventLeadership is a daily conversationIncrease income — 7 quick tips how to prioritize and tame those ideas spinning around your brainJob search ideasIntegrated lead generation – use multi-channel approach for marketingHow invoice factoring can solve cash flow problems for your businessHow to play the aluminum foil prank on a coworkerLeaflets printing – design your own leafletIs commercial real estate a wise investmentIncreasing your internet marketability with austin seoHow to print an ebook in a booklet formHow to be your authentic self in businessHow to maintain sales motivation in an uncertain economyIn pursuit of miller’s landscapeInternet marketing: how much computer savvy is necessaryHow to make it in an online businessLearn from the great success stories in businessHow to connect the 2d data matrix scannerInnovation makes custom computers a wise choiceInitial organizing for retirement investment is wiseJudicial & non-judicial foreclosure in tennesseeIncreased popularity of furnished rental apartmentsHow do i find criminal background for free online to see peoples pastImprove your eyesight naturallyHow are ball bearings madeIt is widely known in the business that people love to buy but hate to be sold toIndia paves the way for fast-track growthHow you applying for a car loan onlineKey to success with google adsense is the placing of adsKnow how canadian pardons can get you rid of your unjust criminal recordsIs transcription truly a work from home jobInnovative way to overcome «we have to think it over»How to make money with online affiliate marketingHow to bring down your home insurance premiumIncrease trading day profits with forex softwareKnow more about pairs trading and stock trading software at pairs tradeHow to improve the look of your garage floorHow to use superfloorcenterIndian smes boost business in bahrainLandscaping, tips, tricks and the prosKindred healthcare, incHow unique business cards can better your small businessHow to welcome christmas-v9000 new 3g sciphone touch screen is goodInformation on paid surveysHow you play online casino crapsHow soon can you expect to make moneyKeyword elite the absolute truthIndia a big trade mart for the automobile sectorHydroponic nutrients help your plants grow big and strongIndustrial air compressorsHow select the right hotel facilities will help to make your trip more pleasurableHow amazon works how do they make moneyHow do i lookup somebody's records by ssn online totally freeHull city guide, including hull hotelsHow to market your business the right wayHow companies go about offering students college jobs and conduct college recruitingInbound call center: email and chat supportLearn the easy way to generate quality trafficIs their a way to look at peoples criminal records on the internetLearn to earn extra money at homeI was scammed 37 times, don’t get scammedInstant decision bad credit loans: easily solve fiscal constraintsHow to choose the right event plannerHow texas assesses property taxesJanitor equipment – x mistakes when buying janitor equipmentHow to get double interest on your savings accountIs john reese's outsource force a scamHow to avoid hiring a bad property management company in the ocHow to select a professional web, graphics and sign designing companyJavafit – potential business opportunityHow we started mining uraniumLearning eighteen simple ways to save money on your carJohn cHow to find best stock to buy now — successful stock buyers share hintsImproving business with corporate and executive giftsHow to become a private investigator in 8 easy stepsLearn when it is important to use payday loansKeeping the meeting monsters at bay — preventing personal attacksIs good customer service going to the dogsKnoxville real estate | looking beyond the market for real estate adviceIf you own your own website, the chances are you are looking for a quality traffic software script that will generate lots of targeted traffic for your pagesInternap network services corporation — financial analysis review—-aarkstore enterpriseInspired by nokia 8800 siroccoHow to find a fundraising auctioneer for your charity auctionHow factoring and invoice finance can help your businessHow image editing companies like sbl faced new yearHow to avoid appraisal problems in the sale of your homeIncome tax-filing informationIt workers hit hardest by offshore outsourcing, survey findsHow not to plan your company’s future — five common mistakes when identifying customer needsHow to take an idea and turn it into tangible merchandiseHow to remember about construction contractHow to create a compelling executive summaryWith the development of technology and the appearence of business china mobile phone ,it is very easy to wokr in different places,and the working efficiency has been greatly improvedKeeping your small business going by avoiding financial crisesInfo bankruptcy and debtsInformation technology services in pakistanIvybot review : is ivybot a scamHow do you get the best of catering suppliesHow to buy a restaurant for sale – tips and considerationsHow to working of joint ventureHow to recycle old kitchen appliances and fun ways to use them in decorationHow to flip a house and be financially independentHow to be a successful logo designerHow to use a hosted dialer to increase sales capacityHow to ensure smooth moving relocationLearning more about ring gagesHow to launch your business success anewHow document management can help any business emerge from the chaos of too much paperworkLegal offshoring: india’s pieHow to network with impact»Keep street dirt outside your business with entrance matsHow to expand your salesforce without hiring anyoneHow to find the ideal conference venue for a successful conference eventInternet sourcing and the online marketKnow the ins and outs of prepaid legalHow to avoid the killer errors that get your resume shreddedInvenergy llc — alternative energy — deals and alliances profile—aarkstore enterprise market research aggregationHow to find good personal injury lawyerHow to choose a toddler travel bedI love china shoppingIf it looks like a pyramid and acts like a pyramidHow to make your email marketing less like spamHow can i investigate somebody's criminal history via the internet at no cost at allKamisori shear set and their advantagesHow long do short sales takeKbr, incHow to open a coffee shop — marketing for successImprove business productivityHow do the services of a freight forwarding company ensure business growthHow to sell your home with owner financing the right wayHtc t5353 wifi gps touch screen cheapest smart phoneHow can a virtual business help me survive the recessionHow to get a home buyer rebate or flat fee mls listingHow to choose the best cribs and crib beddingsHow reverse phone lookup services have evolved over the yearsInternational trade and import & exportLaptop battery- an indispensable component for your laptopIndustrial suspended ceilingsInsurance for businessHow can local seo benefit businessIs it time for a high-volume merchant accountKey characteristics of successful entrepreneursHow to use it technologies to improve your businessHow to successfully be your own boss, easily and fastT199 dual sim wifi java tv iphoneLaw firms offering business registration and new company incorporation in indiaIf you can't beat them, why not buy themHow to get the most from buying and selling used medical equipment onlineHow to stop spinning your wheels and fully enjoy your businessInternet flower deliveryHow to find out low-cost auto insurance coverage planHow to achieve goals with moneyHottest vending machine home based businessesIncrease your online income with easeHow to make money from the thing you loveInternet marketing is necessary to successful web sitesHow you can find melbourne airport transfersHow can you tell the difference between a good tree service provider and an average oneInvestable surplus: dealing with the extra bucksHow to cultivate lists to help you pick up propertiesJoint venture promotion deal with other businessesJobs in the aviation industryInterview transcriptionImmtech pharmaceuticals, incHow to get high distinctness exactness test equipmentsImplementing photo id badges for improved securityInternational finance–“source one international”– (carry trade unwinds)How to get successful all the website traffic you want with no effort at allIs your red website costing you some greenHow to choose a location for a new hotelHow outsourcing will free up your time, guaranteedHow to start your own baby food business part #6: manufacturing vsHow to choose document scanning companyImportance of online presence for businessesKnowing the good custom notepads from the bad onesIs it legitHow you can save on energy business dallas texasKnow about online business degree schoolsLessons from ups: beating a bad economyInvest in high quality discount diamond engagement ringsIs your investing a business or just a hobbyHow to effectively communicate with your bossJackson hole homes/real estateInternet and technology forums plays important roleLasik eye surgery – pros and consLearn lucrative consultantLa mercHow to hire a reputable painting contractorCb predators (clickbank predators) by chris fox and jerome chapman is a very interesting piece of softwareHow to go about selling your house through internet estate agent

How to use superfloorcenter

How to Use Superfloorcenter.com Coupons or coupon codes To Get the Best Deal

How to Use Superfloorcenter.com Coupons or coupon codes To Get the Best Deal.

Superfloorcenter.com coupon codes are easy to use .You would think shopping at online using Superfloorcenter.com coupon codes, free shipping codes is a simple process and no explanation required

Online shopping has become increasingly popular over the years. In times of economic crises, online shopping definitely has its advantages. A person would not need to physically go to the store, and can therefore save on gas and time. Some stores offer free shipping for online purchases. One can also shop online anytime, when it is most convenient to them.

You can purchase just about anything at online nowadays from home, Cars, houses, boats, even personal computers and laptops to travel with Superfloorcenter.com discounts.

Superfloorcenter.com frequently offer a wide range of Superfloorcenter.com Coupon Codes, Superfloorcenter.com Free Shipping Promo Code, promotional codes, online discount Promotions, Discount code, to attract more customers. Save Money is easy, simply by using Superfloorcenter.com Promotional Coupon Codes and Free Shipping Codes.

Using Superfloorcenter.com Discount codes are an excellent way to save money on your online shopping. Regardless of what you happen to be buying online; you can save with Superfloorcenter.com coupon codes and discount codes.

This Superfloorcenter.com Coupon codes are issued periodically by Superfloorcenter.com both online and offline, and can be redeemed with ease against the value of your purchases online. Superfloorcenter.com Discount codes are available across the internet when you shop at online.

Save your money on a wide variety of products when you shop at online. By Collecting Superfloorcenter.com coupon codes you can save a great deal of money, and benefit from a reduction in the ultimate price you have to pay. And what’s more, it won’t cost you a penny, and it’s easy to redeem, so there really are no obstacles to saving you money at online.

http://coupons2buy.com/mer.php?mid=3

How to get a home buyer rebate or flat fee mls listing

How To Get A Home Buyer Rebate Or Flat Fee MLS Listing

The internet has made it easier to buy or sell your home as you can get a flat fee MLS listing by going online and sell your home using this valuable tool.  They have also made it more attractive for buyers as they can allow buyers to get  home buyer rebates from agents using this system.  If you are a seller or a buyer of property, you have many options from which to choose.  You do not have to just take the conventional route of using a traditional real estate broker. 

The internet has made it easier to buy or sell your home as you can get a flat fee MLS listing by going online and sell your home using this valuable tool.  They have also made it more attractive for buyers as they can allow buyers to get  home buyer rebates from agents using this system.  If you are a seller or a buyer of property, you have many options from which to choose.  You do not have to just take the conventional route of using a traditional real estate broker.The internet has made it easier to buy or sell your home as you can get a flat fee MLS listing by going online and sell your home using this valuable tool.  They have also made it more attractive for buyers as they can allow buyers to get  home buyer rebates from agents using this system.  If you are a seller or a buyer of property, you have many options from which to choose.  You do not have to just take the conventional route of using a traditional real estate broker.

How outsourcing will free up your time, guaranteed

How Outsourcing Will Free Up your Time, Guaranteed!

As an online business owner,do you find yourself facing some major challenges with getting more work done,in less time, and as a result your business suffers?

If you’re one of the thousands of people that suffer from running a one man operation and are desperately seeking serious help with the necessary key areas of your online successfully,

now you will have the answers, but first…

Which of these every day Business tasks take up most of your time?

Answering Email

Web Design

Script Installations

Recruiting Affiliates

Recruiting Link Partners

Search Engine Optimization

Article Submissions

Testing Marketing Campaigns

Keyword Research

Content Research

Developing AdSense Websites

Sound familiar?

How’s that 1 man operation working for ya?

Are you your own webmaster, business manager, vp of operations,programming team, customer support rep, secretary, etc. ?

If so, now is the perfect time for you to take charge of your life, and take control of your online business activities before they take control of YOU once and for all.

Many online business owner’s suffer with these ongoing headaches,believing there’s no other alternative. It’s happened to the best of us,and it can happen to you too, if it hasn’t happened already…

Before you decide to hire outside help, be sure that you have a clear vision of the task at hand that you want the company,or freelancer to perform for you.

Freelancers vs. Outsourcing Firms

A Freelancer is often the first choice, but after dealing with my fair share of Freelancers, some are very difficult to deal with,worse yet, they often have more then 1 project on the go, and

can take weeks or months before your project is completed.(Some charge a lot higher then the original bid, when it’s all said and done.)

A Freelancer is limited to their individual resources, meaning there’s only so much 1 person can do, plus they often excel at just 1 skill.If you have multiple projects, and multiple tasks at hand, a Freelancer will not be able to keep up with your ever growing business demands.

When to use Freelancers?

If you have a single project,which doesn’t take a lot of time,and can quickly be accomplished by a person with specialized skills, such as a programmer or graphics designer, or if you need

a script installed on your server, and they can do it quickly for you.

Where to find Freelancers?

Check out scriptlance.com, eLance.com, and other freelance related sites, when you’re tired of searching for the right individual,then you may be ready for an Outsourcing Firm.

When to use an Outsourcing Firm?

When an Outsourcing Firm is well established and setup, it will often be able to keep up with your ongoing demands, such as:

Handling your customer service, designing your graphics,and websites, recruiting affiliates along with link partners,Installing scripts for you, they’ll also be able to implement traffic strategies, and complete any tasks that are demanded to run your business effectively.(If of course they’re properly set up )

Rather then having 1 freelancer do several jobs for you,an Outsourcing Firm will often have teams in place,specifically trained to handle multiple tasks.

How do you benefit?

You can now have multiple projects, and tasks completed at the SAME time,rather than waiting for each job to be completed before moving on to the next.

Before choosing either a Freelancer or an Outsourcing Firm,be sure to evaluate your company’s goals, and determine which option would be best suited for your tasks at hand.

Be sure to check out their portfolios, ask to see client testimonials,and determine their reputation, and their ability to deliver results

in a timely manner.Remember, Time is Money, and you can’t afford to lose either one!

As a business owner, you want to work with people that will maximize your results, require minimum supervision,and give you the peace of mind of knowing that your projects will be completed on time, every time.

When you Outsource successfully,you will have more time to focus on growing your business, rather then working in it.

Outsourcing Dot Com is a firm focused on helping online business owners eliminate the painstaking tasks that are taking up their precious time. It was built for online business owners, by a successful online business owner.

You can get a sneak peak at what current Outsourcing Dot Com clients are saying about their projects, and how they’re now enjoying more FREE time to spend with their family and friends…

Some are now focused on the key areas that will maximize their profits this year. Read their stories below, and find out how you too can get more work done, in LESS time, because you too deserve to have more time to enjoy with family and friends.

http://www.OutsourcingDotCom.com/Outsourcing/

How to use digital signage to reach college students

How to Use Digital Signage to Reach College Students

College students represent a retail sector with enormous potential. Not only are they willing to try new products, but they control a significant amount of discretionary income (for products they want). The challenge is that these younger consumers are spending less time fixed to their televisions. They also spend less time reading newspapers. As a result, traditional advertising channels have become far less effective than they were twenty years ago.

Digital signage offers a dynamic way to reach these young adults. The key is to design a strategy through which you approach this unique consumer segment in a way that encourages them to take action. In this article, I’ll explain how to watch their behavioral patterns and fit your message into a contextual framework that triggers your desired response.

Observing Their Behavioral Patterns

College students typically spend their free time in a predictable set of environments. It’s part of their behavioral pattern. For example, you’ll find them in coffee shops and clothing stores. You’ll find them in bookstores, especially if those bookstores have cafes. This consumer group often spends an inordinate amount of time in malls. And when the weekends arrive, you’ll find them in movie theaters, bars, and restaurants.

To reach this retail segment, study their behavioral patterns and place your digital signage screens within venues they frequent. Not only will you gain broader exposure for your brand, but with the right creative, you can generate the impression of being «everywhere.»

Fitting Into The Framework

You should always match your message with the venue regardless of what demographic you’re targeting. For example, if your company sells investment products, placing your creative in shoe stores won’t generate a response. The message doesn’t match the venue.

The same rule is especially important with college students. As consumers, they represent a unique opportunity for advertisers because they tend to stay for long periods in the places they visit (coffee shops, sports bars, etc.). That means they have more time to digest your content and absorb your message. If you can fit your signage creative into a particular venue, you’ll have a better chance of influencing them. For example, if you’re selling diet supplements, your ad spot should be in gyms. If you’re selling shoes, your spot should be in clothing stores.

Entertainment, Information, And A Call To Action

In past articles, I’ve recommended keeping your creatives simple and clear. For most retail demographics, that approach is more effective than any other. However, reaching college students requires a modified approach.

Young adults are some of the most ravenous consumers of entertainment and information. But, they’re accustomed to receiving content that blends both elements in order to keep their attention. If you try to reach them with a simple five-panel, static-image creative with no sound, animation, or video, you’ll lose them. Your digital signage clips need to inform and entertain college students in order to prompt a response.

Having said that, you also need a clear call to action. This is true whether you’re reaching out to college students, business professionals, or senior citizens.

Be There… Always

Imagine the impact of placing your digital signage creatives into multiple contextually related venues that host college students. This creates the impression that your company and products are pervasive. You are everywhere. For example, when your audience visits the local coffee shop, they’ll see your clip. When they visit the gym, they’ll see the same clip. When they meet their friends at the sports bar, university recreation center, or movie theater, they’ll see your ad spot. This sense of your being everywhere has an enormous influence on their willingness to respond.

Motivating a response from college students requires an approach that is different than what is effective for most demographic groups. However, if you execute a well-crafted digital signage strategy, you may discover a rich fount of ongoing sales.

How much information to give-a-way in your information products

How Much Information to Give-a-way in your Information Products

I’m often asked how much info you should give away in a free Special Report and other information products. The fear is that if you give-a-way too much people won’t buy more from you. In this article, I give you a simple way that shows you exactly what to give-a-way and what to hold back on so you still give great value AND attract people to buy more from you…

In general, I believe you should give-a-way a lot…enough for your prospect to say, “My gosh! If the FREE information product is this good then the paid stuff must be amazing!” The issue isn’t how much info you give-a-way…your #1 goal is to be perceived as always providing over-the-top value. People want to buy from generous people…in fact they feel obliged to!

* The Law of Reciprocity *

This is one of the most powerful tools in persuasion. The Law of Reciprocity states: we should try to repay, in kind, what another person has provided us. If you get a birthday gift from someone we feel obliged to give them an even better gift on their birthday. If not…our fear is being seen as a moocher – a taker.

This isn’t a bad thing. In fact, renowned anthropologist, Richard Leakey says the essence of what makes us human is reciprocity: “We are human because our ancestors learned to share their food and their skills in an honored network of obligation.”

So when you give away a ton of great value in your information products you actually set in motion a subtle psychological reaction within your audience. Deep down, they will feel obliged to give back to you…i.e. buy your product or hire you.

* The Pyramid Analogy *

Here’s an easy way to think about how much info to give-a-way in your information products…

You know how a pyramid is very dense? It’s heavy! The volume of a pyramid is made with layer on top of layer of dense stones. Well imagine all the knowledge and experience in your head is like the volume of a pyramid. Pretend that 100% of the volume of the pyramid represents 100% of your knowledge and experience.

Now imagine a big, powerful saw blade cutting the very top of the pyramid. That topstone would be, say, 5% of the total volume of the pyramid. That uppermost stone rests on the entire pyramid below it…but it’s only a fraction to the total volume.

In the same way, your free give-a-way information products, like a Special Report, should only give away 5% of your total knowledge. You can give an overview of everything you know…but it’s general information.

To see a good example of this check out my Special Report “3 Secret Steps to Creating Information Products That Makes You Money.” (www.infoproductguy.com) I give away my WHOLE program…in general. I give away enough for you to get inspired…but I don’t get into the nitty-gritty details on how to create information products. For that you have to work one-on-one with me. But because I’m very open with my knowledge, people get to know, like and trust me. You can do the same.

Let’s keep going down the pyramid…

Imagine that huge saw blade took off the top few layers of the pyramid…say 50% of the total volume. This represents 50% of all the knowledge in your head. This could be your $200 — $500 signature information product: 5 CDs and a 200 page workbook. Here you not only tell people what to do…but how to do it. You give them your templates and exercises that you’ve developed over years of doing what you do so they don’t have to figure it all out themselves.

This level can also be your group coaching program. It’s a group so it’s cheaper…but it also means people don’t get as much one-on-one time with you.

Are you starting to see how this works?

The further you go down the pyramid, the more knowledge you give away and the higher the price point you charge.

The trick for your free and low priced information products is to tell the people WHAT to do…not HOW to do it. For them to learn how to solve their problems in more detail you have to share more specific information…you have to even roll up your sleeves and teach them the “How To” one-on-one. That requires more of your knowledge and time…so you charge more.

Bottom line…I encourage you to give more rather than less. People will forget the information…but they’ll remember that you are someone who gives great value. And THAT’S what makes you successful.