Increase Your Online Income With Ease

A quick way to increase your websites income is to add Google’s AdSense ads to your pages. In this article, we will look at some different ways to generate income through AdSense.

If you don’t have an AdSense account just visit Google’s AdSense site and sign up. It’s an easy process.

Once you have applied for your Google AdSense membership Google will place ads on your website with keywords delineated by various advertisers and are then matched to the site based on your content. You will make money every time someone who visits your site clicks on one of those ads. (But don’t click the ads yourself; Google will suspend your membership) Google provides you with filters that allow you to decide whose ads you want on your website. You probably don’t want your competition advertising on your site!

Once you get the ads setup it will be good for you evaluate your results and make changes accordingly. If you are willing to invest some time in tweaking it will payoff.

When designing the ads make sure that they blend into the color of your content. This gives the illusion to those visiting your site that the ads support the information that they are reading about. This will lead to more clicks which equals more money.

You may want to consider changing the color of the background and links so that it matches the color on your website. Another advantage you have with color is that you can change it frequently so visitors think there is something new. This helps promote the overall stickiness of your site.  You will want those visitors to return again.

Consider using the AdSense ads as captions. When this is done, it draws the eye of the consumer through the text and increases the chances that the ad will be clicked on.

Borders will separate the ads from the content and if that is what you want then fine. Having the boarders will reduce your overall click rate though. Knowing this you should be careful not to use any of the preset borders that often come with AdSense. You will want to customize them.

Check Google’s AdSense Customization Tips for improving your AdSense performance.

Now that you have your website, running with AdSense you may also want to include link units or even image ads. You can see the different ad formats here. When visitors click on link units at your site the link will then take them to sites that have content that is related to your site and this of course will increase the amount of money that you will be bringing in.

You may also want to consider putting a web search box on your site. Google has a search box as part of their Adsense program. This will add greater functionality for your visitors and increase your revenue. The advantage to this is that visitors to your site will not need to leave to do a search for the information they are looking for. The longer your visitors are on your site the greater chance there is of them clicking on one of your ads.

Working online is about having fun as what we do while making money. So enjoy adding another stream of income to what you do.

How to Throw Out your Cold Calling Scripts — Five Ways to be yourself Again in Cold Calling!

Recently you may have received a cold call from someone using an old-style linear sales script. You probably recognized it as a cold call because the person sounded a bit robotic and kept talking without allowing the conversation to «breathe.»

If you’ve been selling for a while, chances are you’ve been asked to use sales scripts yourself. Consequently, you’ve probably used them because they were the only way you knew to start a cold calling conversation.

Here are some questions you need to ask yourself:

• How do you really feel when you use a script?

• How do your potential clients feel when they know you’re using a script? (And they do know.)

• How many sales are you losing because you’re using a script?

When people call me and ask how they can throw out their scripts and cold call the natural way, the first thing I do is ask them whether they’re willing to role-play with me using their script.

After a few moments of listening, I gently stop them and tell them they’re sounding like a totally different person from the one who called me and talked with me so naturally about their sales issues. You know what they always say. «Ari, you are so right. When I use a script, I feel as if I can’t be myself. I feel like a robot or an actor, and it’s awkward and uncomfortable. Is there any way I can be myself again?»

Here are five ways to throw out your linear selling script and be yourself again:

1. Admit that Scripts Make You Sound «Scripted»

When you begin your sales script, potential clients detect the very subtle change from your natural voice to your unnatural scripted voice within seconds.

«Fine,» you might say, «I’ll just work on making myself sound natural.» However, that in itself creates a conflict. You can’t «work at» being natural. Really, you either are or aren’t.

2. Start your Cold Call as a Conversation, not a One-Way Pitch

If you’re used to scripts, you’re probably wondering, «How the heck will I know what to say without a script?»

You might want to ask yourself why you think you won’t know what to say, because the reason for that is important. It means you’re basing your cold call on what you have to offer, and not on what’s important to the prospect.

Pitching your solution as soon as you begin a cold call is one of the biggest problems with linear sales scripts. That’s because you trigger sales pressure by doing that. This causes potential clients to react with defensiveness or immediate rejection.

3. Create Openings Rather than Forcing a «Yes»

Selling scripts are designed to be linear and step-by-step so you can move cold calls in the direction you want them to go. From the traditional cold calling point of view, that direction is toward a «yes.» The belief is if you don’t get a «yes» at the beginning of the cold call, you’re not «selling.» However, that’s the biggest problem with scripts. They give you only one path to follow.

If you can start a conversation that triggers a «What do you mean?» response from your potential client, then you’ll find you can explain yourself in a natural way. It creates a two-way dialogue, which in turn lets you learn what you need to find out. You flow with the conversation without feeling you’re getting off-track.

4. Tape-Record yourself talking with someone you know. Then Record yourself Reading your Script.

Have you ever heard yourself calling a potential client and reading your script? The answer is probably not. Most people who use scripts think they sound natural because they’ve never actually heard themselves before. If you do this simple exercise, you’ll hear the same kinds of differences I hear when people role-play with me.

In our day-to-day relationships, we simply want to get to know and communicate with others. However, when we go into cold calling using scripts, we have an agenda, which is to make the sale. People sense this immediately and put up their guard. Between our hidden agenda and their reaction, there’s no chance to build trust through communication.

5. Set a New Goal for your Cold Calls

Focus on simply opening the conversation rather than trying to control it, so that potential clients feel comfortable telling you the truth about their situation. We’ve been taught for too long that we have to control the process. We never stop to think that scripts make it impossible for us to be flexible in how we communicate.

Surrendering your use of a script probably seems scary. Nevertheless, when you are able do this, you can begin to engage total strangers on the phone in ways that feel as comfortable as calling a friend. Yes, it’s possible, and don’t let anyone tell you that it’s not.

How-To Define the Scope of a Project Management

How-To Define the Scope of a Project Management

Publishing Guidelines: You may publish my article in your newsletter, on your website or in your print publication provided you include the resource box at the end. Notification would be appreciated but is not required.

By S. Maurer

Defining Needs and Wants is an excellent way to define the scope of a Project Management and to set the parameters for Project Management planning; it can be a catalyst for discussion about what is really needed from the Project Management; and, it can force realistic decisions about what can and can’t be done.

People on Project Management often come together as strangers.

Project Management includes implementing the project plan, along with careful controls to stay on the «critical path», that is, to ensure the plan is being managed according to plan.

When you think of a business/services/manufacturing Director/Manager, typically, you will think of someone who oversees a specific functional business/services/manufacturing area — for instance, a sales team Director/Manager, or the Director/Manager of the accounting department.

Most teams find that the technical portion of the projects is easy.

Project Management are performed for results.

Project Management PM is used by large corporations, governments, and smaller organizations to standardize and reduce the tasks necessary to complete a project in the most effective and efficient manner and covering any field.

Many scheduling applications are tailored to specific manufactures or project types, but all use CPM precedence methodology.

Important Tips for Buying an Area Rug Online

Buying an area rug online can save you a fortune. But without seeing the rug in person, you have to do your homework first in order to insure that you’ll get a rug that truly compliments your décor and fits perfectly in your chosen room.

The following essential tips are designed to help the online area rug shopper find the perfect piece of fabric to brighten up their home, complete a look or just plain look great.

Tips for Buying an Area Rug Online

— Consider the color and how it impacts the room. As a general rule, area rugs that are darker in color will make a room feel smaller and cozier, while lighter, brighter colors make rooms feel more spacious.

— Take good measurements. Before you order any rug, make sure you have taken good measurements of the area you plan to fill beforehand. Note that there are three common sizes of area rug: 4×6, 6×9, and 8×10.

— Keep an open mind about shapes. When it comes to area rugs, square is not the only available shape. Consider unique designs that are round or interesting geometric forms.

— Handmade vs. Machine-made area rugs. If you want the highest quality craftsmanship, and don’t mind paying a little more money, then a handmade rug is the right investment. However, it is worth noting that many machine-made area rugs also offer high levels of craftsmanship, design and quality (and tend to cost less).

— The perfect rug if you have children or pets. Young children and pets are two of the greatest factors that contribute to the wear-and-tear on an area rug. If you have either, you might want to consider a wool rug or a nylon area rug — both are among the most durable types of rugs and stand up against constant abuse. Silk area rugs are beautiful and hold their value well over time — however they are not a good choice for high-traffic areas when the family spends a lot of time.

— Get extra padding. Many area rugs available online come with extra padding to place beneath the rug. If they don’t then you might want to order matching padding as it will help extended the life of the rug.

— The quality vs. price argument. While there are some exceptions, the quality of a rug is generally tied to the price. Therefore, you will need to make some important decisions about what you want to spend on your rug, and how long you plan on having it. If you want to buy an area rug that lasts for many years, you may need to put a little more money into it on the front end. However, if you are the type of person who likes to change their décor from time-to-time, or plans on moving in the near future, you can find a number of beautiful «lower-end» rug styles at a price that won’t bring you down.

When shopping online for an area rug, remember to follow the advice above, and above all else, have fun with your shopping experience!

Keep Street Dirt Outside Your Business With Entrance Mats

Small business owners might be surprised at how much dirt customers and employees can track into their premises on a daily basis. A great way to protect floors from damage, reduce effort spent on cleaning, and increase safety is to install commercial grade entrance mats.

Several pounds of dirt can be dragged into a business each day, depending on the amount of foot traffic the location attracts and the number of people the business employs. This amount of soil can cause considerable damage and staining to carpets, and may even create scratches and tiny indentations on hard flooring. Even small imperfections in a floor’s finish reduce its shine and cause it to appear worn. Deep cleaning and even floor replacement may be necessary much more frequently if most of that dirt can’t be stopped at the door.

Also, during rain or snow, a great deal of moisture can be tracked into a business along with the dirt. This has potential for damaging floors further, but more importantly, it is a serious safety hazard. Someone could slip and fall on the wet flooring, which is a liability that no business can afford to overlook.

Wet, dirty floors are unattractive, and they give a poor first impression to customers as they enter a commercial location. Potential customers might see dirty, unsafe floors as a reason to go somewhere else for what they need. If a business establishment is unable to maintain something simple like basic cleanliness and safety standards, people may well wonder what other, less visible issues could cause problems for them.

The installation of commercial grade mats can be an attractive and highly effective way of solving these problems. A typical matting system consists of carpet mats and a scraper placed at every exit and entry point of a building. Even less-used entrances have the potential of creating a safety hazard and allowing a lot of dirt to enter a building, so it’s important to make sure each outside door has its own mat.

A high-quality mat will be able to collect nearly all dirt and debris that is tracked onto it, as well as absorbing moisture. Not only will it maintain cleanliness, it will also promote a long-lasting floor with an immaculate appearance, free of ground-in dirt. Furthermore, it will go a long way towards preventing slip-and-fall accidents, an all-too-common occurrence that can result in a costly lawsuit.

Entrance mats need not be merely functional; they can also enhance the beauty of your building. Many different sizes, styles and colors are available, and designs can be customized to feature a business logo. Choosing a color that will not show dirt easily while still coordinating with the building is usually recommended.

Matting is one simple way business owners can protect their investment in their premises; similar to the way an engine filter traps harmful contaminates, a high-quality mat will keep dirt and moisture away from building interiors. The proper matting system is important for any business because it helps prevent safety-related lawsuits, can help make cleaning less costly, and helps flooring last longer.